Vivo V50: Vivo has officially launched the V50 smartphone in India on February 17, 2025, as the successor to the popular V40 model. Priced starting at Rs 34,999 for the 8GB RAM and 128GB storage variant, the device positions itself as a photography-centric mid-range smartphone with premium aspirations. The launch marks Vivo’s first major smartphone introduction for 2025, establishing new benchmarks in the competitive mid-range segment.
The smartphone will be available for purchase starting February 25 through Amazon, Flipkart, and Vivo’s official website, along with major retail partners including Croma, Reliance Digital, and Vijay Sales. Early buyers can take advantage of attractive launch offers, including up to 10% discount on select HDFC and SBI bank cards, plus exchange bonuses and complementary accessories.
ZEISS Collaboration Elevates Camera Performance
The standout feature of the Vivo V50 lies in its camera system, developed in partnership with renowned German optics manufacturer ZEISS. The dual rear camera setup features a 50MP primary sensor with Optical Image Stabilization (OIS) and a 50MP ultra-wide-angle lens, both benefiting from ZEISS optical engineering. This collaboration enables the smartphone to deliver professional-grade portrait photography with distinctive ZEISS styling effects.
The ZEISS partnership allows the V50 to emulate seven different portrait styles including Cine-Flare, Planar, Biotar, Distagon, and Sonnar, providing users with creative flexibility previously reserved for premium flagship devices. The camera system includes advanced AI Studio Light Portrait 2.0 technology, which optimizes lighting conditions to create natural, professional-looking portraits regardless of ambient lighting situations.
For selfie photography, the V50 features a 50MP front-facing camera with f/2.0 aperture and autofocus capability, making it one of the few smartphones offering such high-resolution autofocusing selfie photography. The front camera includes specialized group selfie functionality, designed to capture wider angles and accommodate multiple subjects with enhanced clarity.
India-Specific Features Address Local Preferences
Understanding the Indian market’s unique requirements, Vivo has incorporated several region-specific features into the V50. The Wedding Style Portrait mode represents a standout India-exclusive feature, specifically engineered to enhance color tones and lighting for Indian wedding photography, making it particularly appealing to the country’s vibrant celebration culture.
The smartphone introduces an exclusive “Starry Night” color variant featuring a distinctive reflective pattern, available exclusively in the Indian market alongside standard Rose Red and Titanium Grey options. This localization strategy demonstrates Vivo’s commitment to understanding regional aesthetic preferences and cultural requirements.
Powerful Performance with Efficient Architecture
Under the hood, the V50 is powered by Qualcomm’s Snapdragon 7 Gen 3 processor, the same chipset found in its predecessor V40, ensuring consistent performance standards. Built on a 4nm architecture, the processor delivers efficient performance while maintaining power consumption optimization, contributing to the device’s impressive battery life.
The smartphone offers multiple configuration options: 8GB RAM with 128GB storage, 8GB RAM with 256GB storage, and a premium 12GB RAM with 512GB storage variant, all utilizing LPDDR4X RAM and UFS 2.2 storage technology. Performance benchmarks show an AnTuTu score of 866,863, positioning the device competitively within the mid-range segment for gaming and multimedia applications.
Revolutionary Battery Technology in Slim Profile
Perhaps the most impressive engineering achievement of the V50 is its battery technology. The smartphone houses a massive 6000mAh battery while maintaining one of the slimmest profiles in its category, measuring just 7.2mm thick for the Titanium Grey variant. This achievement represents a significant breakthrough in smartphone design, typically requiring trade-offs between battery capacity and device thickness.
The 90W FlashCharge technology enables rapid charging capabilities, reaching 40% capacity in just 15 minutes, 71% in 30 minutes, and achieving full charge in approximately 46 minutes. User reviews consistently praise the battery performance, with many reporting usage periods extending close to two days under normal conditions.
Premium Display and Durability Features
The V50 features a 6.77-inch AMOLED display with 1080×2392 FHD+ resolution, 120Hz refresh rate, and exceptional brightness levels reaching 4500 nits peak brightness. The display supports P3 Wide Color Gamut, HDR10+, and boasts an 8,000,000:1 contrast ratio, delivering vibrant colors and sharp details for multimedia consumption.
Durability receives significant attention with IP68 and IP69 ratings for water and dust resistance, complemented by upgraded Shield Glass developed in collaboration with German specialist manufacturer Schott, providing 50% improved drop resistance compared to previous generation devices.
Advanced AI Integration and Software Experience
The V50 runs Android 15 with Funtouch OS 15, offering a refined software experience with three years of OS updates and four years of security updates guaranteed. AI integration includes features such as AI Eraser 2.0, AI Image Studio, AI SuperLink, AI Transcript, Circle to Search functionality, and Live Call Translation capabilities.
The AI implementation extends to practical productivity features, with Smart AI assistance for text, voice, and photo processing through natural language understanding and response capabilities. These intelligent features position the V50 as more than just a camera-focused device, offering comprehensive smart functionality.
Vivo V50 Market Competition and Value Proposition
Despite its impressive feature set, the V50 faces significant competition from established players including the OnePlus 13R and Motorola Edge 50 Pro, each offering distinct advantages in performance, camera capabilities, and charging speeds. However, the V50’s combination of ZEISS camera partnership, exceptional battery life, and competitive pricing creates a compelling value proposition.
Early user feedback has been overwhelmingly positive, particularly praising the camera quality, battery performance, and overall build quality, though some users note that the Snapdragon 7 Gen 3 processor, while capable, represents a compromise compared to flagship-tier chipsets.
The Vivo V50 represents a thoughtfully designed smartphone that successfully balances premium features with accessible pricing. Its ZEISS camera partnership, innovative battery technology, and India-specific customizations demonstrate Vivo’s commitment to understanding local market needs while delivering international-quality engineering. For photography enthusiasts and users prioritizing battery life, the V50 emerges as a compelling choice in the increasingly competitive mid-range smartphone market.